The A&M folks at NASA are a pleasure to work with and fantastic ambassadors of the world-renowned A&M camaraderie. An A&M coop here at NASA passed me Ms. Kiser’s mail call this morning. I must admit I was pleased to see her article and appreciate her perspective.
I’ve heard so much positive spin on our product that it’s great to hear from someone with a differing view. Luminescent jogging gear was my original direction, but the market is pushing for sizzle … thus the GloThong.
A key point to recall is that we didn’t invent the thong, we just improved it. Our perspective is that we are highlighting the human form and yes, selling attention for those who seek it.
One quick comment: We will be coming out with a male line of thongs as well in January. Our target market is not just women, but everyone with hips.
The women’s liberation movement is alive and thriving in my household. Interestingly, the majority of our investors are women.
Mail Call – Glowing thongs aimed at both men and women
December 2, 2004
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